- bait and wait
- рекламный приём (в телевизионной рекламе), основанный на том, что для поддержания внимания зрителей рекламируемый товар не называется почти до самого конца рекламного ролика
Англо-русский словарь промышленной и научной лексики. 2014.
bait and wait
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